Chad Hall


Chad is a leadership coach who's worked with business, church and non-profit leaders for over 20 years. After a decade as the Director of Coaching at Western Seminary in Portland, OR, Chad helped start Catawba Valley Leadership Foundation as a way of carrying out his life mission of improving the quality of life in the community where he grew up.  Chad is a Master Certified Coach as well as a graduate of Lenoir-Rhyne, Duke, Princeton Seminary. He earned his doctorate at Western Seminary with a focus on positive psychology. Chad is married to Holly and they have three growing kids. He enjoys writing, teaching Sunday school at Corinth Church, hiking the beauty of the NC mountains, and a good cup of coffee.

Chad Hall

Bruce Schronce

Founder and Chief Strategist

Bruce is one of the most trusted and impactful leaders in our community. With decades of executive leadership experience in both business and ministry, he’s demonstrated a mind and heart for helping grow other leaders. Bruce is driven by a deep faith and a commitment to family and community. He is the founder and President of StrongLead, LLC and he coaches business leaders throughout the community and North America. Bruce graduated from Liberty University and is married to his childhood sweetheart, Sandy.Bruce enjoys fellowshipping and working out with other guys, hearing great stories, serving at iChurch, and searching for his golf game.

Bruce and Sandy Schronce

Chuck Myers

Director of Operations and Finance

Chuck grew up in Baltimore and earned his way to leadership in a print factory job that had maimed and defeated everyone who’d occupied the role before him. Chuck still has all his fingers and eventually became a master of systems and operations that led to him owning a print company in Minneapolis. After selling the company, he moved to the Catawba Valley to serve as the Director for Hickory Cove Bible Camp. Chuck is a down-to-earth leadership coach and mentor who loves pouring into other people, bringing out the best in everybody, and helping organizations run smoothly and productively. He’s married to Ruth and they are basking in the best part of having adult children: grandchildren! Chuck is one of the teaching pastors at Trinity Fellowship Church and he enjoys lending a helping hand, meeting someone new, and anything outdoors.

Chuck Myers

Ethan Schronce

VP of Growth and Development

Ethan is an emerging leader with a passion to assist others reach their full potential, both personally and professionally. He has a strong love for building and growing relationships, and he has spent most of his career in client-centric roles focused on logistics, analytics and operations. He's a graduate of Liberty University and lives in Hickory with his wife and fur-child Zeke, a Chocolate Lab-German Shorthaired Pointer mix.

Chuck Myers

Board of Directors

CVLF launched in 2018 and our current leadership team serves as the Board of Directors during this first stage of development.

Upcoming events. View all ›


Leaders’ Roundtable

The Leaders' Roundtable gathers every-other-month for collaboration.

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The Annual Conference

The Foundation partners with local businesses and organizations to host the 2020 Catawba Valley Leadership Conference -- a half-day experience designed to inform, inspire, and raise the leadership temperature of our community.

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Legacy Leadership Forum

The advisory board for The Foundation gathers quarterly for discernment and encouragement.

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